Privacy Policy

Scope

Real Estate Info 24x7 operates a publisher-style website that offers editorial content, product roundups, affiliate links, and information related to home improvement, gardening, lawn care, organization, safety, household utility, and property-minded shopping. This Policy describes how we may collect, use, disclose, retain, and otherwise process information when you visit or interact with the site, contact us, click affiliate links, interact with embedded content, or manage your privacy preferences.

Categories of personal information we may collect

Depending on how you use the site, we may collect identifiers and contact details such as name, email address, account or inquiry content if you provide it, online identifiers such as cookie IDs and device identifiers, IP address, approximate geolocation derived from IP, browser and device information, operating system, referral source, campaign parameters, page-view and event data, engagement metrics, scroll and interaction data, link-click data, affiliate attribution information, diagnostic information, and records of consent choices or privacy preferences.

We do not intend to collect sensitive personal information except where a visitor voluntarily includes it in a communication. If sensitive information is received, we may use it as reasonably necessary to respond, protect the site, maintain records, comply with law, or otherwise support the purpose for which it was provided.

Sources of information

We may collect information directly from you, automatically from your browser or device, through cookies and similar technologies, from analytics and performance providers, from advertising or attribution tools, from affiliate and referral partners, from hosting, CDN, security, and infrastructure providers, and from third-party services you use to interact with embedded content or other features on the site.

How we may use information

We may use information to operate and administer the site, publish and improve content, understand audience behavior, monitor traffic, troubleshoot technical issues, detect security incidents, manage accessibility and usability, remember preferences, respond to communications, document user consent choices, measure affiliate and campaign performance, personalize experiences where configured, support advertising and remarketing activities where permitted, evaluate the effectiveness of content and marketing, comply with legal obligations, enforce our terms, and protect the rights, property, and safety of users, partners, and the business.

Cookies and similar technologies

We may use first-party and third-party cookies, local storage, pixels, tags, beacons, scripts, log files, and similar technologies to support site operations, analytics, measurement, attribution, functionality, fraud prevention, marketing, and embedded content experiences. Some technologies are necessary for the site to function, while others are optional and may be enabled or disabled based on your consent choices where our implementation supports consent-based loading.

Analytics and measurement

We may use analytics and performance tools, including Google Analytics, to understand how visitors find and use the site, which pages perform well, how visitors engage with guides or product links, and how to improve overall site quality. These tools may collect browser, device, page-view, referral, approximate location, campaign, and event information. Where configured, we aim to load non-essential analytics technologies only after the relevant consent has been granted.

Pixels, advertising, and attribution tools

We may use or later add advertising pixels, remarketing tags, conversion measurement technologies, affiliate link attribution tools, and similar measurement mechanisms. These tools may help us understand referral sources, campaign effectiveness, content engagement, or whether visitors interact with affiliate links or marketing campaigns.

Affiliate links and Amazon Associates

The site participates in affiliate marketing programs, including the Amazon Associates Program. When you click certain outbound links, affiliate identifiers may be included to support attribution. Third-party merchants and platforms may collect information directly when you visit their services. Their privacy practices apply to information they collect.

Disclosure of information

We may disclose information to service providers, contractors, analytics vendors, advertising and attribution partners, hosting and CDN providers, security vendors, email or communication providers, embedded-content providers, affiliate program operators, professional advisers, corporate affiliates, and other parties as reasonably necessary to operate the site, support business purposes, protect rights and security, or comply with law. We may also disclose information in connection with actual or proposed corporate transactions such as financing, acquisition, merger, or sale of assets.

U.S. privacy rights framework

Depending on your state of residence and applicable law, you may have rights to request access, correction, deletion, or portability of certain personal information, and rights to opt out of certain forms of targeted advertising or the sale or sharing of personal information as those terms are defined under applicable law. We may take reasonable steps to verify your request, confirm your identity, and assess whether an exception applies. To submit a request, contact us at privacy@realestateinfo24x7.com.

Cookie choices and browser controls

You can manage certain non-essential technologies through our cookie controls where available. You may also manage cookies through your browser settings, device settings, or any relevant browser plug-ins. Disabling some categories may affect the availability or performance of certain features.

Do Not Track and similar signals

Because browser-based “Do Not Track” signals are not interpreted consistently across the web ecosystem, we do not promise to respond to every such signal in a uniform manner. Where required by law or implemented operationally, we may recognize and honor applicable privacy or consent signals in connection with specific technologies or regions.

Retention

We may retain information for as long as reasonably necessary for the purposes described in this Policy, including to maintain business and tax records, document consent choices, analyze performance trends, resolve disputes, enforce agreements, and comply with legal obligations.

Security

We use reasonable administrative, technical, and organizational measures designed to protect information. No website, transmission method, or storage environment is completely secure, so we cannot guarantee absolute security.

Children’s privacy

The site is intended for a general audience and is not directed to children under 13. If we learn that we collected personal information from a child in violation of applicable law, we will take reasonable steps to address the issue.

International users

The site is intended primarily for U.S. visitors. If you access the site from outside the United States, you understand that your information may be processed in the United States or other locations where our vendors operate.

Changes to this Policy

We may update this Privacy Policy from time to time. When we do, we may revise the effective date and post the updated version on this page. Material changes may also be highlighted elsewhere on the site where appropriate.

Contact us

For privacy questions, requests, or concerns, contact privacy@realestateinfo24x7.com.